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CI Logistics rebrands to become LB Foster Materials Handling

March 13, 2013

We are proud to announce that as of March 1 2013, CI Logistics has changed its name to LB Foster Materials Handling. We’ve chosen to take on this new name in order to reflect our global heritage and underline our ethos to be a leading supplier of materials handling solutions, both in the UK and internationally.

Our distinctive new corporate identity will be rolled out across all marketing platforms. Gary Bale, managing director of LB Foster Materials Handling comments, “In our highly competitive marketplace brand matters. Adopting the LB Foster name aligns us closer with our parent company – bringing with it added recognition and a wealth of resources.

“It was always a vision of mine for our company to provide full turnkey materials handling packages incorporating more than just conveyors. With some of the recently completed projects for companies such as Diageo and Clipper this is exactly what we have achieved. Although we are still heavily involved in conveyors, the addition of ‘Materials Handling’ to our title better reflects our offering.

“Our parent company, LB Foster, has a five year strategic programme to increase turnover from $600m to $1bn. Although we are one of two divisions of the company in the UK, we will have an important part to play in this expansion plan. Our growth will come both organically and inorganically, via collaborations and acquisitions in the UK and abroad. This approach will help us achieve our five year goal of a 7% growth year on year.”

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